Introduction
Core Mountain Media (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website at coremountainmedia.com.
Information We Collect
We collect the following types of information:
Information You Provide
- Contact form submissions — your first name, last name, email address, phone number (optional), project topic, role, budget range, and message content.
Information Collected Automatically
- Device and browser data — IP address, browser type and version, operating system, screen resolution, and device type.
- Usage data — pages visited, time spent on pages, referring URL, click interactions, scroll depth, and navigation patterns.
- Session recordings — we use PostHog to record anonymized session replays of how visitors interact with our site. These recordings capture mouse movements, clicks, scrolls, and page transitions but do not capture passwords or payment information.
- UTM parameters — campaign source, medium, campaign name, term, and content values from marketing links you clicked to reach our site.
Analytics and Tracking
We use the following third-party services:
- PostHog — for product analytics, session replay, and event tracking. PostHog processes data on servers hosted in the United States. PostHog collects anonymized usage data, session recordings, and custom events (such as form submissions and page views). You can learn more about PostHog's privacy practices at posthog.com/privacy.
- Vercel — for website hosting and performance monitoring. Vercel may collect basic server logs including IP addresses and request metadata. Learn more at vercel.com/legal/privacy-policy.
- Vercel Blob Storage — for storing uploaded media files such as project images and thumbnails.
- Vercel Postgres — for storing website content and form submissions in a secure database.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and contact form submissions
- Understand how visitors use our website and improve the user experience
- Analyze marketing campaign performance and attribution
- Monitor site performance and diagnose technical issues
- Send relevant communications (only with your consent)
Cookies and Local Storage
Our website uses:
- PostHog cookies — to identify unique visitors and maintain session state for analytics purposes. These are first-party cookies set by our analytics integration.
- Theme preference — stored in your browser's local storage to remember your light/dark mode selection. This data never leaves your device.
We do not use third-party advertising cookies. We do not participate in cross-site tracking or ad networks.
Data Sharing
We do not sell, rent, or trade your personal information. We share data only with the service providers listed above (PostHog, Vercel) who process data on our behalf to operate and improve our website. These providers are bound by their own privacy policies and data processing agreements.
Data Retention
- Contact form submissions — retained indefinitely in our CMS for business follow-up purposes. You may request deletion at any time.
- Analytics data — retained according to PostHog's data retention policies, typically for the duration of our subscription.
- Session recordings — automatically expire after 90 days.
Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your personal data
- Object to or restrict processing of your data
- Request a copy of your data in a portable format
- Opt out of analytics tracking by using a browser extension or contacting us
To exercise any of these rights, please contact us using the information below.
Children's Privacy
Our website is not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected data from a minor, please contact us and we will promptly delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of the website after changes constitutes acceptance of the revised policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us at privacy@coremountainmedia.com.
